Author Spotlight

The Author Spotlight Promo Pack

Turn One Author Interview Into Months of Visibility

The Author Spotlight Promo Pack transforms a professionally hosted author interview into a powerful library of promotional video content — designed to increase visibility, build credibility, grow your audience, and help more readers discover your book.

You show up for the conversation. We handle the interviewing, recording, editing, clipping, posting, and promotion.

LIVE
Author Spotlight Interview● REC
Shorts
in LinkedIn
Reels

You Did the Hard Part

You Wrote the Book. Now People Need to Know About It.

Authors spend months or years writing their books, but promotion often becomes the part that gets delayed, avoided, or done inconsistently. Social media takes time. Video feels intimidating. Editing is technical. Posting regularly is exhausting.

The result: great books stay too quiet.

The Author Spotlight Promo Pack gives authors a simpler path. Instead of trying to create endless content from scratch, we start with one meaningful interview and turn it into a complete promotional content library.

  • Social media takes time you'd rather spend writing
  • Video feels intimidating to create on your own
  • Editing and clipping is technical and slow
  • Posting consistently for months is exhausting

Why It Works

Readers Don't Just Buy Books. They Buy Authors.

People want to know the person behind the pages: your story, your inspiration, your expertise, your process, and the passion behind your work. Video content helps potential readers build trust before they ever buy the book — and one strong interview can keep working for you long after the livestream ends.

Build Trust

Let readers hear your voice, your story, and the heart behind your work.

Create Momentum

Turn one conversation into clips, posts, quotes, and promotional moments.

Stay Visible

Keep showing up online without having to create everything yourself.

Done For You

What's Included in the Author Spotlight Promo Pack

One conversation in. A complete promotional content library out.

1

Professionally Hosted Author Spotlight Interview

A professionally hosted author conversation with Janna Lopez — award-winning author, educator, speaker, and literary interviewer. [Confirm final interview length: 60 or 90 minutes.] The interview can explore:

Your book and its message Your writing journey Behind-the-scenes stories & inspiration Lessons learned along the way Advice for readers & aspiring writers Upcoming projects & opportunities
2

Multi-Platform Livestream Broadcast

Your interview is broadcast across multiple platforms to help you reach new audiences and create real-time engagement.

3

Full Interview Recording

You receive the full, professionally recorded interview to use however you like:

Feature on your website Share with readers & followers Include in media kits Send to book clubs & event organizers Use in future promotions
4

Up to 50 Social Media Clips & Shorts

Your interview is transformed into a library of short-form promotional assets:

Reels Shorts TikTok-style clips Inspirational excerpts Writing advice snippets Author insights Quote graphics Promotional moments
5

Done-For-You Posting

No editing. No scheduling. No technology headaches. We edit your clips and post them across your social channels for you — helping you maintain visibility while you focus on writing.

6

Campaign Schedule

You receive a social media campaign schedule designed to turn the interview into consistent visibility over time.

Distribution

Be Seen Across the Platforms That Matter

YouTube
Instagram
Facebook
LinkedIn
Your Website
Email Marketing

Your author interview and promotional clips can be used across your digital presence — so readers, event organizers, book clubs, and future collaborators have more ways to discover and trust you.

Discoverability

More Content Means More Ways to Be Found

Your spotlight interview creates searchable online content that can help readers — and search engines — find more of you.

More content creates more opportunities to be discovered. Results vary by author, niche, and effort — we focus on building your foundation, not promising rankings or sales.

  • Increase author visibility online
  • Improve search engine presence
  • Strengthen your personal brand
  • Expand your digital footprint
  • Drive traffic to your website and book sales pages

Versatile By Design

Use Your Spotlight Interview for More Than One Campaign

Book Launches

Create excitement and momentum around a new release.

Book Giveaway Campaigns

Grow your email list and build a community of future readers.

Anniversary Editions

Celebrate publication milestones and renew interest in existing books.

Seasonal & Awareness Campaigns

Align your book with timely moments:

National Poetry Month Women's History Month Black History Month Mental Health Awareness Month Holiday gift-buying seasons Literary events & festivals

A Fit Check

Is This Right for You?

This is for you if you are…

The Outcome

One Conversation Can Become a Full Visibility Engine

1Conversation
Dozensof content assets
Monthsof promotion
Greatervisibility
Strongercredibility
Moreopportunities
Morereaders
Morebook sales potential

The Investment

Author Spotlight Promo Pack

Total Promo Pack Value: $10,500

$10,500

$2,495 investment

Payment 1 — 50%

$1,247.50

Due to commence the project.

Payment 2 — 50%

$1,247.50

Due after delivery of the full post-livestream video, before executing the social media schedule and plan.

What the Package Covers

  • Marketing goals & intentions conversation
  • Run-of-show practice session
  • Hosted livestream interview
  • Broadcast promotional images
  • Hype intro video
  • Social media campaign schedule
  • Up to 50 clips
  • Done-for-you posting across author accounts
  • Up to 300 total posts, max 3× per day
Authors should have a website, active social channels, and an email list ready. If social media channels are not yet set up, setup support is available for an additional $500.

Behind the Spotlight

Meet Your Author Spotlight Team

[ Add Jared photo ]

Jared

Live Production & Technical Direction

Jared brings over 20 years of livestreaming experience and has produced and directed more than 1,000 live events. His work has helped generate over seven figures of revenue for clients. Jared leads the technical production and troubleshooting side of the Author Spotlight experience, helping ensure the livestream runs smoothly and professionally.

[ Add Janna photo ]

Janna Lopez

Host & Literary Interviewer

Janna Lopez is an award-winning author, educator, speaker, and literary interviewer with more than three decades of experience helping writers find, refine, and share their voices. As the author of multiple books and a former publisher and editor, she brings a unique understanding of both the creative and business sides of publishing. Janna is also one of the primary educational webinar hosts for BookBaby, one of the largest recognized self-publishing companies.

Good to Know

Frequently Asked Questions

Do I need to be experienced on camera? +
No. The interview is professionally hosted, and the process is designed to help you feel prepared and supported — including a goals conversation and a run-of-show practice session before you go live.
What can I use the full interview for? +
You can feature it on your website, share it with readers, include it in media kits, send it to book clubs or event organizers, and use it in future promotional campaigns.
Do you post the clips for me? +
Yes. The package includes done-for-you posting across your social channels according to the campaign schedule — up to 300 total posts, a maximum of 3× per day.
What do I need before starting? +
Ideally, you should have a website, active social channels, and an email list. If your social channels are not ready, setup support is available for an additional fee.
Is this only for new book launches? +
No. It can support new launches, existing books, anniversary editions, seasonal campaigns, awareness campaigns, and renewed visibility for previously published work.

Your Moment

Your Book Deserves the Spotlight

You have already done the hard work of writing the book. Now let one meaningful author interview become the content engine that helps more readers discover your story, your message, and your work.

Book Your Author Spotlight

One interview. Dozens of assets. Months of visibility.